Mon, 18 Mar 2024 05:52:50 +0000

Digital advertising is a strategy used in online marketing that utilizes digital platforms like websites, social media, and email to convey targeted messages to customers. It encompasses various formats including search engine advertising, social media ads, email campaigns, mobile marketing, and display advertising. The main objective of digital advertising is to connect with consumers in the digital realm where they spend significant amounts of time: the vast online landscape.